Who we reach and why it matters

That we reach 500,000+ visitors per month is nice. But what sets us apart is how they consume our content: 4+ minutes average on in-depth articles. No quick scrolls, it's real attention from IT professionals making decisions. Discover exactly who they are and why they keep reading.

Ready to reach this audience?

You can see the numbers if you scroll down; you can almost get lost in them. You now know exactly who we reach, how engaged they are, and why they trust our content. Discover how we can bring your message to these decision-makers.

WORK WITH US

Discover how to partner with us and what we offer.
Partner with us

READY TO GET STARTED?

Schedule a meeting in our calendar or reach out directly via our contact page.
Download Media Kit

Deep dive into the Data

Overview
By Platform
By Audience
By Industry

Total reach

524,473 unique visitors per month across platforms.
Techzine visitors:
- Techzine Global305,641
- Techzine NL+BE148,833
  
ICT Magazine visitors:
- ICTMagazine NL+BE69,999

Engagement

The quality, it's about attention time of our audience.

Reading time

News articles:
Techzine2m 34s - 2m 40s
ICT Magazine2m 30s
  
In-depth articles:
Techzine4m 06s - 4m 13s
ICT Magazine3m 22s
This isn't passive scrolling: it's active reading by professionals making technology decisions.

Newsletters

Open rates: 
- Techzine.nl39,08%
- Techzine.eu28,45%
  
Active subscribers:17,150
- Daily newsletters5,548
- Weekly newsletters11,602

Subscribers & social reach

LinkedIn followers: 
- Techzine1,803
- Techzine NL-BE2,317
- ICT Magazine2,206
  
X (Twitter) followers: 
- Techzine8,953
- Techzine NL-BE9,462
- ICT Magazine3,139
  
Subscribers: 
- Techzine on YouTube3,410
- Techzine Talks (NL) podcast4,308
- Techzine TV (EN) podcast3,534

 

Who we reach

Executives & decision makers: 
- C-Level Executives (CIO, CTO, CEO, etc.)17-22%
- Decision-Makers (IT Managers, Directors)34-41%
*Authority to approve/purchase IT solutions> 30% of audience
  
Technical & operational roles: 
- IT Operations (SysAdmins, DevOps)35-38%
- Developers (Software/App Engineers)14-17%
  
Business professionals (ICT Magazine): 
- Marketing Professionals (CMOs, MarTech)19%
- IT Professionals (business focus)16%
- Sales & Customer Success17%
- Finance Professionals7%
- HR Professionals5%

Which industries

- IT & IT Secondment17-30%
- Financial Services12-19%
- Manufacturing4-19%
- Consultancy7-10%
- Healthcare5-10%
- Government (Public Sector)4-9%
- Retail5-8%
- Education4-6%
- Telecom3%

From startups to global enterprises

We reach IT decision-makers across organizations of all sizes:
Company Size: 
- SMB (1-200 employees)28-49%
- Mid-Market (201-5,000 employees)24-29%
- Enterprise (5,001-10,000 employees)5-7%
- Global Enterprise (10,000+ employees)12-28%
Techzine.eu has exceptionally strong enterprise reach with 28% from companies with 10,000+ employees

Global

Techzine.eu

305,641 visitors/month
Global IT professionals - European perspective

Audience: 
C-level:17%
Decision-makers:37%
IT Operations:38%
Developers:17%
  
Engagement: 
News articles:2m 34s
In-depth articles:4m 13s


Top industries:
IT (30%), Finance (19%), Manufacturing (19%), Retail (8%), Consultancy (8%), Education (6%), Healthcare (5%), Government (4%), Telco (3%)

Company size:
SMB (28%), Mid-Market (24%), Enterprise (35%)

Netherlands and Belgium

Techzine NL+BE

148,833 visitors/month
IT professionals

Audience: 
C-level:20%
Decision-makers:34%
IT Operations:35%
Developers:14%
  
Engagement: 
News articles:2m 40s
In-depth articles:4m 06s

Top industries:
IT (25%), Finance (15%), Manufacturing (9%), Healthcare (8%), Government (8%), Consultancy (7%), Retail (5%), Education (4%), Telco (3%)

Company size:
SMB (46%), Mid-Market (29%), Enterprise (19%)

ICTMagazine NL+BE

69,999 visitors/month
Business decision-makers

Audience: 
C-level:22%
Decision-makers:41%
Marketing pros:19%
IT professionals:16%
Finance pros:7%
HR pros:5%
Sales/support:17%
Legal:3%
  
Engagement: 
News articles:2m 30s
In-depth articles:3m 22s

Top industries:
IT (17%), Finance (12%), Healthcare (10%), Consultancy (10%), Government (9%), Retail (7%), Education (5%), Manufacturing (4%), Telco (3%)

Company size:
SMB (49%), Mid-Market (29%), Enterprise (17%)

Understand who exactly reads our content helps you target the right decision-makers and professionals.

C-level executives: 17-22%

Who they are:
- CIOs, CTOs, CISOs (Chief Information/Technology/Security Officers)
- CEOs, CFOs, COOs (Chief Executive/Financial/Operating Officers)

What they do:
- Make strategic technology decisions
- Hold final budget authority
- Set long-term IT strategy
- Approve major investments

Where they read:

Techzine Global17%
Techzine NL+BE20%
ICTMagazine NL+BE22%

Decision-makers 30-41%

Who they are:
- IT managers & directors
- Department heads (Marketing, Finance, HR, Operations)
- Business unit leaders
- Technology strategists

What they do:
- Evaluate and recommend solutions
- Manage departmental budgets
- Oversee implementation
- Select and manage vendors

Where they read:

Techzine Global37%
Techzine NL+BE34%
ICTMagazine NL+BE41%

IT operations 14-38%

Who they are:
- System Administrators
- Network Engineers
- DevOps Professionals
- Infrastructure Managers
- Security Operations

What they do:
- Manage day-to-day technology operations
- Evaluate technical requirements
- Provide technical input on purchasing decisions
- Implement and maintain solutions

Where they read:

Techzine Global38%
Techzine NL+BE35%
ICTMagazine NL+BE16%

Developers 12-17%

Who they are:
- Software engineers
- Application developers
- Solutions architects
- Technical leads

What they do:
- Build and integrate solutions
- Evaluate development tools and platforms
- Provide technical recommendations
- Drive technical adoption

Where they read:

Techzine Global17%
Techzine NL+BE14%

Business professionals

Finance professionals:
CFOs, Controllers, Finance directors

ICTMagazine NL+BE7%

HR professionals:
CHRO, HR directors, HR business partners

ICTMagazine NL+BE5%

Legal:
Legal counsel, compliance officers

ICTMagazine NL+BE3%

Marketing professionals:
CMOs, Marketing directors, MarTech managers

ICTMagazine NL+BE19%

Sales, support & customer success:
Sales operations, Customer support and success leaders

ICTMagazine NL+BE17%
We reach IT decision-makers across all major industries. Here's an overview and the detailed breakdown per platform.

Industry overview

IT & IT secondment16 - 30%
Financial services5 - 19%
Manufacturing4 - 19%
Consultancy7 - 12%
Government4 - 9%
Healthcare4 - 10%
Retail5 - 8%
Education4 - 6%
Telecom2 - 3%

IT and IT secondment

IT vendors, system integrators, managed service providers.
Techzine Global 30%
Techzine NL+BE 25%
ICTMagazine NL+BE 17%

Financial services

Banks, insurance companies, fintech, investment firms; heavy IT spenders with complex needs.

Techzine Global19%
Techzine NL+BE15%
ICTMagazine NL+BE12%

Manufacturing

Industrial automation, supply chain, (smart) factories, IoT.

Techzine Global19%
Techzine NL+BE9%
ICTMagazine NL+BE4%

 

Consultancy

Strategic advisors, technology consultants.

Techzine Global8%
Techzine NL+BE7%
ICTMagazine NL+BE10%

Government

Public sector, municipalities, government agencies.

Techzine Global4%
Techzine NL+BE8%
ICTMagazine NL+BE9%

Healthcare

Hospitals, healthcare providers, medical technology.

Techzine Global5%
Techzine NL+BE8%
ICTMagazine NL+BE10%

Retail

E-commerce, omnichannel retail, point-of-sale technology.

Techzine Global8%
Techzine NL+BE5%
ICTMagazine NL+BE7%

Education

Universities, schools, e-learning platforms.
Techzine Global 6%
Techzine NL+BE 4%
ICTMagazine NL+BE 5%

Telecom

Telecommunications providers, network operators.

Techzine Global3%
Techzine NL+BE3%
ICTMagazine NL+BE3%

Ready to reach this audience?

You've seen the numbers. You now know exactly who we reach, how engaged they are, and why they trust our content. Discover how we can bring your message to these decision-makers.

WORK WITH US

Discover who we are, what we do, and why 80+ IT vendors trust us.

1. Our Story (About) ✔
2. Our Brands ✔
3. Audience ✔
4. Partner With Us
Partner with us

READY TO GET STARTED?

Schedule a meeting to discuss your marketing goals and find the right solution for your needs.

Schedule a meeting in our calendar or reach out directly via our contact page.

For pricing:
Download Media Kit

Dolphin Publications

Dolphin Publications, Europe's leading B2B IT publisher, publishes Techzine and ICT Magazine for IT professionals and business decision-makers worldwide. For over 20 years, we've focused on quality, creating in-depth content that IT professionals and business leaders actually read, engage with, and trust to make better IT decisions.
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